Commercial Operations
CRM, workflows, reporting, KPIs, processes and business systems.
The Founder's Office
Operations Director and founder operations support for ambitious businesses that need structure, systems and momentum — without hiring a full executive team.
Watch the introduction
01 — Where founders get stuck
Most founders reach a point where the business is growing, but everything still depends on them. Operations sit in their head. Follow-ups get missed. Reporting becomes inconsistent. Investors need updates. The CRM is messy. AI is talked about but not implemented.
That is where The Founder's Office comes in.
02 — Practice areas
CRM, workflows, reporting, KPIs, processes and business systems.
Executive support, meeting preparation, priorities, follow-ups and project coordination.
Investor updates, board reporting, data rooms, communications and fundraising support.
AI workflows, content support, meeting summaries, reporting automation and process improvement.
03 — Who it's for
The Founder's Office is designed for founders who are not yet ready for a full-time COO, but need experienced operational support to bring structure, clarity and execution into the business.
04 — Engagement
Every founder and every business is different. Whether you need a trusted sounding board, day-to-day operational support, or someone to help build the systems behind your growth, every engagement is tailored to your business, priorities and goals.
01
Supporting founders with the day-to-day so they can focus on the bigger picture.
Perfect for founders who need a reliable partner to help keep the business moving.
02
Operational leadership without the commitment of a full-time hire.
Designed for growing businesses that need someone to bring structure, accountability and momentum.
03
A trusted operational partner for ambitious founders.
Working alongside founders to build the operational foundations required for sustainable growth.
What makes it different
Think of The Founder's Office as your outsourced operations team.
Yes, I provide executive support—but I also bring operational leadership, commercial thinking, AI implementation, project delivery and strategic guidance.
Whether you need someone to organise your day, implement better systems, lead projects or act as a trusted sounding board, I become an extension of your business—not just another contractor.
Every business has different needs.
Following an initial discovery call, I will prepare a bespoke proposal based on your objectives, priorities and the level of support required.
Whether you need occasional strategic support, regular operational leadership or a long-term growth partner, we'll create an engagement that works for your business.

05 — Founder
"My strength is turning complexity into structure — and helping founders move faster with less chaos."
I'm Angela De Sousa, a commercial operations and investor relations professional with over ten years' experience supporting founder-led businesses through growth, fundraising and operational complexity.
I have supported capital raising initiatives exceeding £25 million, managed investor communications, built operational systems, implemented AI workflows and worked directly with founders, boards and investors across international businesses.
10+
Years experience
£25M+
Capital raised supported
Global
Founder-led businesses
Next step
If your business is growing but the operations are becoming harder to manage, The Founder's Office can help create the systems, structure and support needed for the next stage.